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Daniel Meyer

Daniel Meyer explains what Roundtable for Responsible Soy is about and how it is being developed. This new sustainable soy initiative has developed governance, a sustainable definition, and a process to certify soy operation as sustainable. Key take aways: 1) Successful sustainability communication is tailored to different circumstances and contexts, 2) Attention to the myths of sustainability! and 3) Make the complex look simple and work on accessibility.