You are missing some Flash content that should appear here! Perhaps your browser cannot display it, or maybe it did not initialize correctly.
David Wescott, Wescott Strategic Communications LLC, talks about getting to know you customer a little bit better. Through a project called "Radical Transparency", one dozen on line moms, who were not in agriculture, were invited to visit farms and participate in the nitty gritty of pork production.
Mr. Wescott shares how the project developed and what happened over the course of the Farm to Pork visits.