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Warren Weibert

Warren Weibert, Feedyard Consultant with Decatur County Feed Yard, shares his family's story of building and developing a feedlot. Mr. Weibert focuses on the philosophy he took in 1980 to consciously work directly with ranchers on retained ownership of calves.

Warren's key take aways: You cannot manage what you do not measure, and people in the beef trade will have to focus on thoughtful, consistent delivery of predictable eating experience to our eventual consumer.