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Editor's Note: This presentation has been removed at the request of the presenter.

James Keesling, U.S. Federal Bureau of Investigation (FBI), presents information on the approach law enforcement is taking to understand activism an extremism in the context of animal rights and animal welfare. Mr. Keesling shares the FBI's view on pathways and precursors to violence and focus on trends and emerging threats.

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David Wescott, Wescott Strategic Communications LLC, talks about getting to know you customer a little bit better. Through a project called "Radical Transparency", one dozen on line moms, who were not in agriculture, were invited to visit farms and participate in the nitty gritty of pork production.

Mr. Wescott shares how the project developed and what happened over the course of the Farm to Pork visits.

What is happening with food consumer demand, beliefs, and reality? Cameron Bruett, Head, Corporate Affairs, JBS USA & Pilgrims and President of the Roundtable for Sustainable Beef, provides a reality check for meat producers and what media concerns are influencing consumers. Mr. Bruett's take away: Keep focused on what you are really trying to accomplish.

Alan Weber, Economist and Founding Partner, MARC-IV, states biodiesel demand for animal fats generates an additional revenue stream for the livestock industry. So the biodiesel and livestock sectors are tied together in the future success. Mr. Weber shares the connection points and the economics for both groups.

Mr. Weber closes with thoughts on the need to maintain the stakeholder connections for their success into the future.

Kaleb Little, Communications Manager, National Biodiesel Board, shares the opportunities agriculture and biodiesel have in the future. Mr. Little highlights why biodiesel is important and what needs to happen to sustain the ecosystem.

Fueling Livestock Profitability - Kaleb Little, Communications Manager, National Biodiesel Board, from the 2015 Animal Agriculture Alliance Stakeholders Summit, The Journey to Extraordinary, May 6 - 7, 2015, Kansas City, MO, USA.

More presentations at http://www.trufflemedia.com/agmedia/conference/2015-the-journey-to-extra...

What are the global policies and regulations affecting US meat businesses? Dr. Travis Arp, Manager of Technical Services, U.S. Meat Export Federation, shares a summary for all the major animal agriculture markets. Dr. Arp points out several issues gaining attention and the assessment of how to address them.

Brian Klippenstein, Executive Director, Protect the Harvest, works for an organization that is willing to wade into politics and conversations about agriculture and food affordability. Mr. Klippenstein shares some of the tactics and approaches being taken by activists against agriculture.

Mr. Klippenstein closes with a quote from Winston Churchill that sums up some of the activity against agriculture: "An appeaser is one who feeds a crocodile, hoping it will eat him last."; Mr. Klippenstein suggests that sometimes we need to directly take on activists.

Mandy Hagan, Vice President, State Affairs and Grassroots, Grocery Manufacturers Association, asks the core question of "Is there a problem in feeding 9 billion people?" and rhetorically answer it with "Only if you want to eat".

Ms. Hagan shares approaches to utilizing technology, like genetically modified organisms, to meet the needs of those future 9 billion people.

John Graettinger, Director Food Chain Affairs, Merck Animal Health, aims to address the question of "Will consumers accept new agriculture technologies?" Mr. Graettinger states that consumers do not understand what agricultural technologies exist today and how they work.

Mr. Graettinger offers several examples on how the names of many technologies are not well formed and scare consumers. Mr. Graettinger suggests several changes and challenges people to frame the customer's needs into the messages companies share.