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The #Scicomm: Challenge Facing Animal Agriculture - Dr. Alison Van Eenennaam, Cooperative Extension Specialist, Animal Biotechnology and Genomics, Department of Animal Science, University of California, Davis, USA, from the 2016 Allen D. Leman Swine Conference, September 17-20, 2016, St. Paul, Minnesota, USA.

Dr. Alison Van Eenennaam, Department of Animal Science, University of California, Davis, USA, shares how communication of science is not working between people in agriculture and those outside of agriculture.

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Smart phones are a unique tool for those doing research and are in need of field data collection. These sample apps use the smart phone and crowdsourcing to bring data from the field into a lab database. These apps help anyone with an interest in the science to report back observations and sightings of environmental or disease issues. The labs are able to expand their reach in terms of data collection and offer back to others the data for land or operation management decision making.

Are genetically modified organisms (GMOs) misunderstood by the public because of the images used to inform? These resources should help provide some insight on genetically modified organisms and what some of the science entails.

What are the issues of using antibiotics in food animals? How will their use impact consumers? What are some of the scientific studies saying? These reference links are only a starting reference point to help understand the issues and form an opinion on actions to take.