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Agriculture Mobile AppsAg Apps Abound The smart phone ecosystem started in 2007 with nothing and an iPhone. Today there are over three million apps for every imaginable (and unimaginable) task, idea, or industry.

Along with the iPhone, there are other smartphone ecosystems coming in and out of the business (in: Android; out: Blackberry).

While it took a bit, the number of agriculture apps are increasing. Below are several links to ag related apps. Note that the apps mentioned in the links have not been reviewed by Truffle Media; the links are mainly an FYI of what's out there.

How do you find the best app? What is a way to divine the best app? Since today's "best" app may fade away tomorrow, the best approach is to share how to sift through apps and discover what works for you. The Apps For Agriculture presentation outlines what an apps is, what information in the apps stores can help, offers thoughts on connecting with people you know and trust, and suggests some general categories of apps that everyone should have loaded [slides][video].

Mapping AgSorting Through Agriculture Data Agriculture is all about data. Much of the activity to plan the season for crops and livestock requires some amount of data. These tools are a small set of open source or free tools to help scan and organize around agriculture.

All These Tools: What Next? - John Blue, Truffle Media Networks, 2012 Ag Media Summit, Albuquerque, NM, USA, August 6, 2012.

With limited resources for ag journalists, what are some of the activities needed to uncover and utilize social media/digital tools into the editorial process? Here are five key steps: identify, learn, triage, implement, and review.

This presentation offers resources to better understand the ag media ecosystem and to help stay informed about technology, media, and journalism.


When looking for information on world agriculture, where do you start? The following websites are good starting points. They are not all encompassing but they will get you started.

Use the power of Google Search. For example Google allows you to specify that your search results must come from a given website. For example, the query [ corn site:fao.org ] will return pages about corn but only from fao.org.

Like many people, Google, Yahoo!, or Bing are the first places you start a search. Using one of these sites is ingrained into our day to day activities. While these sites are excellent starting points, they are not the only places from which to discover information.

The population continues to increase to levels that concern those that grow and produce food. Many believe there is a need to develop technologies that will increase food production at least by 50% to support the expected population of 2050 (9.8 billion by some estimates). While there is general agreement that the population will increase and that access to food will be an issue, there is no definitive solution.

Food and agriculture are related, it just takes many steps to get from farm to plate. These links are just a small representation of ag products on their journey to the grocery store.

What are the issues of using antibiotics in food animals? How will their use impact consumers? What are some of the scientific studies saying? These reference links are only a starting reference point to help understand the issues and form an opinion on actions to take.