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Content about Education

June 3, 2017

How did Jay Hill get started in agriculture and how does he work through problems?

Jay Hill, as a Millennial (between 21 and 38 years old), offers funny stories on how he started in agriculture and how he just works through problems to create great opportunities for a community of people [video].
March 13, 2017

Are you all in on your food and how you choose it? Do you feel there is more to food than jut eating it? Then you can help! Share your views on the 2017 Collegiate Congress Food Panel.

The AgChat Foundation ( http://agchat.org/) is looking for four non-agriculture majors students or recent graduates to participate on a food panel April 1 between 11am & 2pm at the 2017 Collegiate Congress, being held at Monsanto ( Olive Blvd & Lindbergh Blvd campus, map link: http://agtoday.us/2lQx1hp ).

September 29, 2016

Learn more about some of the sessions you missed with SwineCast's coverage of the 2016 Power Of The Past, Force Of The Future Customer Appreciation event, August 16, 2016, hosted by Rensselaer Swine Services and Bethany Swine Health Services, Jasper Country Fairgrounds, IN, USA.

Learn more about some of the sessions you missed with SwineCast's coverage of the 2016 Power Of The Past, Force Of The Future Customer Appreciation event [conference page], August 16, 2016, hosted by Rensselaer Swine Services and Bethany Swine Health Services, Jasper Country Fairgrounds, IN, USA.

July 5, 2016

What are the approaches to better consumer awareness and engagement on the topics of food and agriculture?

This Animal Agriculture Alliance Stakeholders Summit event brought together a great mix of people to help connect, educate, and protect agriculture, farming, and food.

July 5, 2016

What is the consumer perspective on the food side of the agriculture equation?

Supply Channel Insights: How Can Animal Agriculture Provide Solutions to Retail Challenges? - David Fikes, Vice President, Communications and Consumer/Community Affairs, Food Marketing Institute; Steve Potts, Campus General Manager, Levy Restaurant Group/Georgia World Congress Center.

July 5, 2016

How does getting your story heard and working with the media to extend its reach actually work?

Getting our Story Heard: Working with Media - Jay Byrne, CEO, V-Fluence.

July 5, 2016

How can companies connect, engage, and encouraging people to reach out around food and agriculture?

Reaching Out: Enlisting Allies - Mia Roberts, Vice President Strategic Operations, American Egg Board; Lou Nave, Executive Director, Farm Animal Care Coalition of Tennessee; Jeff Kayser, Director of Production, Suidae Health and Production Swine Veterinary Clinic

July 5, 2016

What are the key message for food producers when they are connecting with consumers?

Communicating About Food Myths with Consumers in the Social Media Age - Yvette D'Entremont, "The Sci Babe".

Yvette D'Entremont, "The Sci Babe", aims to help people really understand food and what information sources are more helpful than others. Ms. D'Entremont uses current issues like antibiotics in agriculture and food labeling to highlight how information is created and shared out. Key message for food producers: Know the facts, be connected and social, and don't afraid to be funny.

May 20, 2016

Learn how one farmer decided to tackle the continuous marketing hype ("all natural", "sustainable", "gluten-free", etc) through a personal journey to share his farm everyday on social media.

NOTE: This presentation is available upon request by sending an email to info@AnimalAgAlliance.org

Consumer Outreach: The Good, The Bad and The Ugly - Andrew Campbell, Founder, Fresh Air Media and dairy farmer, Bellson Farms.

Learn how one farmer decided to tackle the continuous marketing hype ("all natural", "sustainable", "gluten-free", etc) through a personal journey to share his farm everyday on social media.

May 20, 2016

Should the alter of religion be a place of activism on food and agriculture?

Activism at the Altar: Use of Religion in the Animal Rights Debate - Dr. Wes Jamison, Associate Professor of Public Relations, Palm Beach Atlantic University; Dr. Paul Copan, Professor and Pledger Family Chair of Philosophy and Ethics, Palm Beach Atlantic University; Dr. Walter Kaiser, President Emeritus and Distinguished Professor of Old Testament and Ethics, Gordon-Conwell Theological Seminary.

Dr. Wes Jamison, Dr. Paul Copan, and Dr. Walter Kaiser tackle the question "Should the alter of religion be a place of activism on food and agriculture?"

May 20, 2016

What Do Consumers Really Want? Jan Johnson, Principal with Millennium Research, Inc. provides some direction.

What Do Consumers Really Want? - Jan Johnson, Principal, Millennium Research, Inc.

What Do Consumers Really Want? Jan Johnson, Principal with Millennium Research, Inc. led a consumer panel focus group in front of the 200 plus attendees to the 2016 Animal Agriculture Alliance Summit.

The panel members did not know who was in the audience and they were not aware of the conference's focus.

The information from that panel is a must listen to for all people in farm operations, agriculture media, marketing, and public relations.

May 20, 2016

What can organizations and companies do to to listen, engage, and connect with people and food and agriculture?

Cultivating Conversations: Approaches to Consumer Engagement - Phil Keiser, President and CEO, Culver’s; Leah McGrath, RD, LDN, Corporate Dietitian, Ingles Markets; Jenny Schweigert, Executive Director, AgChat Foundation.

What can organizations and companies do to to listen, engage, and connect with people and food and agriculture?

From the 2016 Animal Agriculture Alliance Stakeholders Summit, Securing Animal Agriculture's Future: Action Please, May 5 - 6, 2016, Arlington, VA, USA.

More presentations at http://trufflemedia.com/agmedia/conference/2016-securing-ag-future-actio...

May 19, 2016

College students share their interests and approaches to engaging consumers interested in learning more about agriculture, food, and their connection to day to day living.

College students share their interests and approaches to engaging consumers interested in learning more about agriculture, food, and their connection to day to day living.

Building Future Problem Solvers - Dr. Elizabeth Stulberg, Policy Analyst, White House Office of Science and Technology Policy; Jessica Miller, Graduate Student, Animal Science, Oklahoma State University; Jennifer Weinberg, Senior, Political Communications, George Washington University; Heather Abeita, Junior, Agricultural Biology, New Mexico State University.

May 5, 2016

What are the thoughts of veterinarians?

The 2016 BI AASV Pre-Conference Seminar focused on "Start Healthy, End Strong – Learning from Outside the Pen". Through perspectives from beef, poultry, and aquaculture experts, swine veterinarians discovered many lessons that could be applied to their practices.

April 4, 2016

Missouri Pork Expo brought some focus on reaching out to 4-H and FFA swine exhibitors. Session included helping young exhibitors learn about reducing the risks of animal health issues, proper use of medication, and developing awareness on animal welfare programs.

The Missouri Pork Expo brought some focus on reaching out to 4-H and FFA swine exhibitors. Session included helping young exhibitors learn about reducing the risks of animal health issues, proper use of medication, and developing awareness on animal welfare programs.

March 2, 2016

What are the issues in pork that Iowa producers need to stay focused on?

There were many conversations in Iowa on the freedom to do business and adding equipment plus expertise to improve profits. Attorney Eldon McAfee shared the status on active nuisance cases; there are more in the courtroom this year than in recent memory as producers look for common ground with incoming neighborhoods [video].

February 11, 2016

What can the Chief Technology Officer of Monsanto Company share with people about the future of food and agriculture?

Dr. Robert Fraley, Chief Technology Officer at Monsanto - Genetic Science, Food, and PeopleGenetic Science, Food, and People Dr. Robert Fraley, Chief Technology Officer at Monsanto, shares stories of genetic science and its relation to food and consumers. Dr. Fraley points out steps we need to take as an industry, specifically starting with being truly engaged on social media, as that is how the public is getting their information

November 3, 2015

What happened at the previous four NIAA antibiotics symposiums?

NIAA Antibiotic Symposium Presentation Playlists The 2015 NIAA Antibiotic Symposium is the fifth in a series of antibiotic symposiums. What happened at the previous four symposiums? Here are the links to the play lists for each year since 2011.

October 1, 2015

The 2015 Carolina Swine Health Seminar focused this year on antibiotics and the new directions via the Veterinary Feed Directive. Also timely is the presentation by Dr. Robert Desrosiers on Emerging Diseases:The Past and Future.

The 2015 Carolina Swine Health Seminar focused this year on antibiotics and the new directions via the Veterinary Feed Directive. Also timely is the presentation by Dr. Robert Desrosiers on Emerging Diseases:The Past and Future.

September 28, 2015

How are mathematical models being used to understanding emerging animal diseases?

Dr. Shweta Bansal, Assistant Professor, Department of Biology at Georgetown University, provides an assessment of how mathematical modeling is used in understanding emerging swine diseases.

Dr. Bansal digs into the data and assumptions used to produce a model to help answer questions about PEDv. Specifically, Dr. Bansal's team analyzed the role of movement in PEDv spread and provide an estimation of likely PEDv sources.

September 1, 2015

The Pork Academy is a series of presentations held at the World Pork Expo that highlights Pork Checkoff funded research aimed at helping pork farm operations, management, and staff.

Through the Pork Checkoff, research and tools are developed to help understand / manage disease issues like PEDV, provide updates on consumer preferences, and share position conversations around antibiotics. These presentations help management and staff communicate with consumers, and integrate economics into daily farm decision making process.

August 20, 2015

Victim, Villain, Vindicator: Negative Media Impacting Food and Agriculture

Ms. Janet Riley, Senior Vice President of Public Affairs and Member Services at North American Meat Institute, provides thoughts on media coverage and conversations and how reporting can be skewed against agriculture.

Janet suggests that reporting by main stream media has been constrained by funding cutbacks over the last 20 years and experienced reporters with a deep understanding of agriculture are no longer around.

August 3, 2015

Water is a critical element to everything. With many players and rules that have built up over the years, understanding and solving the coming water issues will not be easy nor simple.

Water and the Future of Animal Agriculture The 2015 NIAA Annual Conference: Water and the Future of Animal Agriculture, March 23 - March 26, 2015, Indianapolis, IN, USA, brought out conversations around the issues of water, the perceptions of agriculture by media, and what agriculture groups need to think about in their conversations with consumers, the public, and media.

Of note:

  • Ms. Aubrey Bettencourt, Executive Director with California Water Alliance, passionately shares her views on the trends in the politicization of water in California and the rest of the US. Ms. Bettencourt says we [in agriculture] need to tell consumers and the public at large what we want them to know [about the water crisis]. "We have to speak to it with confidence and show that we know what we are doing" [video].
  • Dr. Jay Famiglietti, Associate Professor at University of California, Irvine and Senior Water Scientist at the NASA Jet Propulsion Laboratory, shares data and analysis of the issues of water, with a focus on the current water problems in California. Key message: "Take ownership [of water conversations], clearly articulate the issues, and become industry leaders and stewards" [video].


July 2, 2015

This year there was less focus on porcine epidemic diarrhea virus (PEDv, though it is still a concern). More sessions highlighted trade, economics, and sow live time productivity. And of course there was lots of BBQ and tenderloin sandwiches to be had.

Antibiotics, Trade, and Pork Quality The 2015 World Pork Expo (June 3 - 5, 2015, Des Moines, IA, USA) offered other interests beyond the past several years of PEDv: International Trade and Pork Quality sessions offered inside on how consumer are driving business. Also on the conversation channels: Antibiotics and new changes shared by the U.S. FDA.

Of note:

  • The U.S. FDA released new information on the use of antibiotics and agriculture. Dr. Jennifer Koeman, National Pork Board, and Dr. Harry Snelson, American Association Swine Veterinarians, break down the new changes and their implications. Dr. Koeman and Dr. Snelson also provide producers guidance points on what to do to prepare farms and staff [video].
  • Dr. Chris Hostetler, National Pork Board, points out the definition of Sow Lifetime Productivity and provides data that challenges some of the traditional views of improving Sow Lifetime Productivity. Dr. Hostetler offers research that can help improve productivity. Key take away: Improvement in sow lifetime productivity will substantially impact profitability of all phases of production [video].