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June 3, 2012

Who is leading the conversation about agriculture today? Many people would answer with consumers, HSUS, Michael Pollan, and Jamie Oliver, to name a few. Why can't people in agriculture be leading the conversation and thought leadership? Michele Payn-Knoper, Cause Matters Corp., aims to get farmers and ranchers to be authentically agriculture.

Authentically Agriculture - Michele Payn-Knoper, Cause Matters Corp., from the Animal Ag Alliance Stakeholders Summit, Real Farmers Real Food, Celebrating Tradition and Technology, May 2-3, Arlington, VA, USA.