Truffle Media Networks's blog

Pilgrim's Pride Vs The Growers

growers vs Pilgrims Pride

Pilgrim's Pride has been ordered to pay $25.8 million to 90+ growers in Arkansas.
Mark Brodeur, the Plaintiffs' Lead Counsel, said: "It's a first in that I believe this is the largest verdict for a group of poultry growers against a poultry company."
The pay will to growers will range from $9,000 to approximately $900,000. In the mean time Pilgrim's Pride is considering an appeal.

Water: Are Your Animals Getting The Right Stuff?

poultry water quality
Audio via PoultryCast.com

Dr. John Patience, Iowa State, walks us through basic water component understanding and filtering alternatives.

British Free Range Operators Bound Up

free range chickens
A British Free Range Egg Producers Association (BFREPA) survey indicates that nearly 12% of the the UK's commercial free range flock could disappear if producers continue to lose money. Many operations are experiences increasing costs and reduced revenues.
Some producers say they have no option but to carry on in the hope the market improves because they are trapped by bank loans. "I invested in a new efficient multi-tier system just before the market crash. There is no choice but to continue at a loss as the bank are demanding repayments on the investment loan and we have to go down fighting if need be," said a producer.
Many BFREPA members say they will reduce numbers or end production completely unless the market conditions improve.

Forage and Hay Options

forage and hay
Forage / hay quality and availability is tight this year. Many operations are facing tough decisions on acquiring feed options. If you are faced with using lower quality forage or hay, this post will help in identifying the quality and storage options for fall and winter.
The quality of the hay will vary greatly, depending on the time of year, maturity and weather conditions when the hay was made in addition to how it is stored. While we encourage forage testing as the only real way of knowing the feed value of your hay, very few farmers are following through with this practice.

Dr. Gordon Spronk is the 2011 Allen D. Leman 'Science In Practice' award winner

Allen D. Leman Science In Practice award
Audio via SwineCast.com

Dr. Gordon Spronk shares his gratitude and thanks for receiving the 2011 Allen D. Leman 'Science In Practice' award at the recent Leman Conference in St. Paul. Also included is the roll call of the new 'Ten Under Forty' Swine Vet Award program recipients by Pfizer's Dr. Steve Sornsen.

What Do Farmers Think About Consummers?

consumer, farmer, and rancher survey
The U.S. Farmers & Ranchers Alliance's Survey of Farmers, Ranchers, and Consumers suggests that 93% of farmers and ranchers believe consumer's perception of US modern farming practices are somewhat or not accurate at all. The survey also notes that consumers are firmly divided on the direction of modern agriculture.

These and other survey observations were discussed in the Food Dialogues Town Hall, segments of which can be watched on-line.

Is There a Disconnect Between Consumers and Farmers?

consumer, farmer, and rancher survey The U.S. Farmers & Ranchers Alliance released a consumer, farmer, and rancher survey that says 42% of consumers believe US is heading in wrong direction. Additionally, it states 93% of farmers believe consumer perception of modern farming is somewhat or not accurate. This sets up a disconnect in the US on food production practices and consumer preferences.
Consumers think about food production constantly, yet know very little about how food is brought to the dinner table. Consumers are firmly divided on the direction of modern agriculture.

US and China Playing Chicken on Poultry Trade

via ft.com
US and Chinese trade agreements and their implementation are going to the World Trade Organization because the US believes China is unfairly using tactics to keep US poultry out of China.
“Let me be clear: the US does not arbitrarily seek disagreements with China,” said Ron Kirk, US trade representative, as he unveiled the grounds for the US action. “But we won’t negotiate indefinitely, because US farmers, ranchers, small business owners and workers can’t afford to wait when their exports are being blocked and American jobs are at stake.”

When did agriculture become a dirty word?

Join The Food Dialogues presented by U.S. Farmers & Ranchers Alliance

When did agriculture become a dirty word? The U.S. Farmers & Ranchers Alliance has setup a Food Dialogue Town Hall September 22, 2011. This event will be simulcast from The Newseum in Washington, D.C.; Chelsea Studios in New York City; UC-Davis Robert Mondavi Institute for Wine and Food Science in California; and Fair Oaks Farm in Fair Oaks, Indiana (map). The event will be webcast and questions are be sought from the public via the Food Dialogue website and via social media (Twitter #FoodD and the USFRA's Facebook).
Americans have a lot of questions about how food is raised, the impact on our health and the health of the planet. Today it seems there are more questions than answers. Join us on September 22 for The Food Dialogues – the launch of a new effort to bring together different viewpoints on farming and ranching and the future of food to solve our most challenging problems.

College Aggies Online is Back!




College Aggies Online is an initiative, and a contest, of the Animal Agriculture Alliance to connect college students from across the country who are interested in promoting agriculture. Participants receive training and instructions from industry professionals and enjoy access to a private forum to post information about current and emerging issues facing farmers and ranchers. Are you in a college or university, interested in agriculture, and want to connect with others to share your ag story? Sign up to College Aggies Online.
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