agriculture

Learn How Social Media Is Being Used by HSUS

This presentation by Carie Lewis, Director of Emerging Media, The Humane Society of the United States (HSUS), offers a great view in to how HSUS is strategic in its use of social media. While you may or may not like the HSUS, they do have a plan and know where they need to go. Everyone in agriculture needs to leverage this HSUS information to help advocate (aka agvocate) their agriculture, farm, and ranch story.

Click arrow below to play.

Emily Zweber will become the AgChat Foundation's first executive director

Emily Zweber
Emily Zweber (@ezweber ) will become the AgChat Foundation's first executive director. The nonprofit AgChat Foundation (ACF) educates and equips farmers with the skills needed to effectively tell their story on Twitter, Facebook, blogs, YouTube, LinkedIn and other social media services.

Zweber, an organic dairy farmer from Elko, Minn., will focus on furthering ACF's mission of connecting farmers to diverse audiences via social media platforms. She also will provide day-to-day management oversight and fundraising support.

"Emily uses social media every day on the family farming operation, so she’s a great choice for this position," says Darin Grimm (@kansfarmer), ACF president. "What began as an all-volunteer outcropping of an agricultural social media movement is growing into a professionally managed organization. Having Emily on board is a real boost."

What Do Farmers Think About Consummers?

consumer, farmer, and rancher survey
The U.S. Farmers & Ranchers Alliance's Survey of Farmers, Ranchers, and Consumers suggests that 93% of farmers and ranchers believe consumer's perception of US modern farming practices are somewhat or not accurate at all. The survey also notes that consumers are firmly divided on the direction of modern agriculture.

These and other survey observations were discussed in the Food Dialogues Town Hall, segments of which can be watched on-line.

Is There a Disconnect Between Consumers and Farmers?

consumer, farmer, and rancher survey The U.S. Farmers & Ranchers Alliance released a consumer, farmer, and rancher survey that says 42% of consumers believe US is heading in wrong direction. Additionally, it states 93% of farmers believe consumer perception of modern farming is somewhat or not accurate. This sets up a disconnect in the US on food production practices and consumer preferences.
Consumers think about food production constantly, yet know very little about how food is brought to the dinner table. Consumers are firmly divided on the direction of modern agriculture.

Dr. Thomas M. Hoenig - Sowing the Seeds: Monetary Policy and the Ag Economy


Sowing the Seeds: Monetary Policy and the Ag Economy - Dr. Thomas M. Hoenig, President, Federal Reserve Bank of Kansas City, guest lecturer for the 37th Annual James C. Snyder Memorial Lecture, Purdue University Agricultural Economics, April 15, 2011, West Lafayette, Indiana, USA.

Dr. Lisa Becton - Pork Industry Carbon Footprint


Pork Industry Carbon Footprint - Dr. Lisa Becton, Director of Swine Health Information & Research, National Pork Board, from the 2011 Annual Conference of the National Institute for Animal Agriculture, April 11 - 14, San Antonio, TX USA.

Dr. Tammy Beckham - Protecting Agriculture Infrastructure: Defining the needs and requirements for agriculture screening tools


Protecting Agriculture Infrastructure: Defining the needs and requirements for agriculture screening tools - Dr. Tammy Beckham, DVM, Ph.D., Director, National Center for Foreign Animal and Zoonotic Disease Defense, from the 2011 Annual Conference of the National Institute for Animal Agriculture, April 11 - 14, San Antonio, TX USA.

Syndicate content