new media

Truffle Media update for February 17, 2010, Who Are the Social and New Media Agricultural Connectors?

Agriculture discussions on Social Media channels

AMC 0038 - How AGCO connects with agriculture community using social media tools

AGCO use of social and new media to connect with customersSue Otten ( @AGCOcorp ) provides thoughts on how AGCO uses social and new media to connect with dealers, customers, and partners. Collecting and sharing stories using tools like Facebook, Twitter, and YouTube allows AGCO to provide a faster response to questions, comments and issues coming from the field.


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2009 Arbitron/Edison Internet and Multimedia Study: The Podcast Consumer 2009

This presentation was given by Edison's Vice President of Strategy and Marketing, Tom Webster, and runs approximately one hour with questions.

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Truffle Media update for December 18, 2009, Social Media ROI and Vet use of Email / Text Messageing


What is happening in agriculture new/social media?

Large organizations have policies for using social media. How will this impact your connections?

Below is info from a post to the Eli Lilly & Company Alumni group on LinkedIn.

What is the value of all this social media?

Jump on the social media bandwagon by Matt Hamm
Jump on the social media bandwagon by Matt Hamm Here at Truffle labs we have been experimenting and participating in / around new/social media tools and methods for several years. Along the way we have sought to discover where the pay off occurs (aka the ROI). Currently we use Twitter, LinkedIn, and some Facebook. Behind the scenes (in those InterTubes) we use tools like Yahoo! Pipes, Ping.fm, Drupal, Google Analytics, DabbleDB and more to bring some meaning to data we collect.


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Truffle Media Update for December 1, 2009, Twenty-Ten is no longer science fiction

What is happening in agriculture new/social media?
  • Super Market Guru Phil Lempert, the Super Market Guru, was the special guest on the November 17th Foodchat on Twitter. Phil provides information on food trends that producers can leverage to make their products distinctive and desired. The Foodchat session provided a lively discussion on consumer's interests, food labels, and the role of supermarkets on consumer's buying habits. Learn more about Phil's food trend predictions at Super Market Guru, follow his tweets @phillempert, and see his Lempert Report on YouTube (learn more about koodies here!).
  • Food and Farming Canada is a news, information and comment site about the farming side of food - linking together the farmers who grow food with the consumers who eat it. It is a simple site but has interesting links and stories about the food/farming/consumer relationship.
  • 2010 Faces of Farming Calendar The Ontario (Canada) Farm Animal Council has put together a calendar for 2010 to help bring a face to the food you eat. This calendar, sponsored by Ontario agribusinesses and commodity groups, represents farmers from all sectors of agriculture and regions in Ontario.


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