Truffle Media update for June 8, 2009, Using media to connect with agriculture

June 8th, 2009

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New media & social information that might be of value to you:
  • From Marketing Profs: "Social-network popularity is growing. So much that even TV is noticing. Major brands now list URLs not to their websites but to the social networks that they're on. "Look for us on Facebook" or "Follow us on Twitter" is becoming more widespread". Expect to see billboards, bumper stickers, and ads on TV with those familiar icons of social media.
  • Back to marketing and sales basics: visitors, leads, customer, measure. HubSpot has a short video to help remind us of closed loop marketing.
  • From the PRSA Digital Impact Conference, a session on social media and public relations: how to survive, cope, and advance from John Wall and Chris Penn of Marketing Over Coffee.
  • Help A Reporter Out (HARO) versus ProfNet: HARO is the free version of ProfNet.
Who is using new/social media in Ag? Send us a note if you are using new / social media in agriculture and we will include it in next Truffle update.

Recent Truffle Media Productions

  • The SwineCast team returned from the 2009 World Pork Expo. They brought back several interviews, contributed to the Twitter conversations, and participated on the Swine Infirenza team in the BarbeQlossal competition (pics and tweets). A complete set of the Expo's activities will be available on SwineCast.com.

Ag Media Conversations for this update.
  • MP3 fileAudio Why is Monsanto using new and social media? A conversation with Kathleen Manning.

Listen to past at Ag Media Conversations on Truffle Media. Or add Ag Media Conversations to your MP3 playlist!
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Thanks, again, for listening!

The Truffle Media Networks team
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