Truffle Media update for November 20, 2009, Twenty Ten is no longer science fiction

November 20, 2009

What is happening in agriculture new/social media?
  • Super Market Guru Phil Lempert, the Super Market Guru, was the special guest on the November 17th Foodchat on Twitter. Phil provides information on food trends that producers can leverage to make their products distinctive and desired. The Foodchat session provided a lively discussion on consumer's interests, food labels, and the role of supermarkets on consumer's buying habits. Learn more about Phil's food trend predictions at Super Market Guru, follow his tweets @phillempert, and see his Lempert Report on YouTube (learn more about koodies here!).
  • Food and Farming Canada is a news, information and comment site about the farming side of food - linking together the farmers who grow food with the consumers who eat it. It is a simple site but has interesting links and stories about the food/farming/consumer relationship.
  • 2010 Faces of Farming Calendar The Ontario (Canada) Farm Animal Council has put together a calendar for 2010 to help bring a face to the food you eat. This calendar, sponsored by Ontario agribusinesses and commodity groups, represents farmers from all sectors of agriculture and regions in Ontario.
Social and new media conversations that might be of value to you: Truffle Media hightlights
  • 2009 Feeding Quality Forum Truffle worked with the great folks at Certified Angus Beef to bring a series of presentations to those that were not able to attend the Feeding Quality Forum.
  •, on Ag Media Conversations, talks about how they are building a community to assist farmers and consumers to buy & sell farm products, and leverage that relationship educate and explore the world of farming.
  • Swine Forecast 2010 was held November 18, 2009 at about 30 sites across the USA and Canada. The media and updates from the event will be available on on December 9th. In the mean time, scroll through some of the comments and observations made during the event.

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Thanks, again, for listening!

The Truffle Media Networks team