UberVU looks to take on Vocus market: UberVU costs way less and quick to setup!

UberVU vs Vocus UberVU looks to take on Vocus market: UberVU costs way less and quick to setup! #marketing #media #metrics

More tools to monitor the web are coming on line or being refined. There are so many social media platforms that it is time consuming to monitor them and corral the information to one spot. These new / refined tools help collect and report on issues important to your company.

I had a review of Vocus several weeks ago, it looked compelling, demo was fine. But the cost was a bit much. Lowest service plan was ~$4K per year for some minimal monitoring tools and reports. For $14K per year you get access to more indepth tools; one was access to a database of all reporters and media contacts in USA, so you could send you press releases in one blast.

UberVU looks to disrupt this big package / large corporate tool model with a simple monthly subscription model and low cost. Base package is $29.99 per month and medium plan is $49.99 per month ("premium plan coming soon"). The functionality is less but the cost to try it out and run with it is cheap! UberVU offers a trial of the first month free and plans can be changed as needed.

What these two tools provide is a consolidated method to pull in information that is already available to you via Google, Twitter, and other aggregation sites. If you have the technical chops (or know someone) you could organize your own information dashboard. What tools like Vocus and UberVU offer is value in that they have already rolled the tool out for you to use immediately.