What Do Consumers Expect?

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There has never been a time in which consumers were more interested in the origin of their food supply. Agriculture in the U.S. has proudly developed the most productive, safest, readily available source of wholesome nutrition in the world’s history. And consumers today expect no less.

But what else do they expect? The program from the 2011 National Institute of Animal Agriculture Annual Meeting, “Consumer’s Stake In Today’s Food Production” truly reflects the concern of “Meeting Growing Production Demands With Integrity”.