Truffle Media update for January 25, 2011, Facebook and PRRS

Join the conversation: AgChat's topic for January 25, 2011, is on agri-marketing. What questions would you like discussed? The conversation is from 8pm-10pm Eastern time on Twitter, using the hash tag #AgChat. Email questions or direct message @AgChat. Missed the conversations? The questions and related tweets are archived at

Marketing Posts To Help You

  1. More Inc. 500 Companies Succeeding With Facebook - More companies are utilizing social media and using the tools in their business processes. From Marketing Profs "More than seven in ten (71%) of the nation's fastest-growing private companies now use Facebook and, among them, 85% say their efforts are proving successful, up 36 percentage points from the 54% that said so a year earlier, according to a study by the University of Massachusetts at Dartmouth's Center for Marketing Research."
  2. The Number One Reason People Still Haven't Joined Facebook - from the Silicon Alley Insider Chart Of The Day: "Waste of time" is the top reason. After that, in order the reasons are: 2) Privacy, 3) No time, 4) Don't know much about it, and 5) Don't know how to use it.
  3. Agriculture Questions On Which To Take Action - The top 100 questions of importance to the future of global agriculture is helping shape the UK Government’s Foresight Global Food and Farming Futures project. These questions offer source material on which new ideas may spring and address food / agriculture issues. From the report: "Despite a significant growth in food production over the past half-century, one of the most important challenges facing society today is how to feed an expected population of some nine billion by the middle of the 20th century."

How Are Agricultural Stories Being Told?

  1. 2010 International PRRS Conference - PRRS continues to be a major issue for swine producers around the world as illustrated by this international conference. Available here are presentations from the Boehringer Ingelheim PRRS symposium and the International PRRS Symposium, held December 3 - 4, 2010, Chicago, IL, USA.
  2. USDA Open Gov Plan - The Open Gov Initiative was launched with President Obama stating "My Administration is committed to creating an unprecedented level of openness in Government". The USDA launched their initiative soon there after. Do you have an idea you want to see happen in agriculture related to open government?
  3. Foodchat on Healthy Eating - This discussion starts off 2011 on understanding food and how it impacts your health.

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The Truffle Media Networks team