TruffleMedia

Podcasting With a Purpose.

John Blue — Sat, 08 May 2010 20:56:00 +0000

Some Things Never Change

You have a message. You have a target audience. You have a need to connect the two in order to achieve your goals.

Meanwhile, competitors clutter the marketplace with their attempts to capture attention. It's getting harder and harder to break through and stand out from the crowd.

You need a way to not only reach your customers, but to grab hold and hang on.

Well, why didn't you say so?

Podcasting Amplifies Your Communication

Just what is podcasting? It's a new medium that combines the value of detailed editorial content (like newspapers or magazines) with the value of sound (like radio or TV). Best of all, podcasting enables:

Fast delivery
Easy accessibility
Product or industry-specific content
Long-term connection to your target market

Based on Internet technology, podcasting makes it quick and easy to download audio and video files to computers or portable MP3 players like the iPod and iPhone mobile digital devices. That means you can deliver:

What you want
When you want
Where you want
To whom you want

Truffle Media Networks on FFA Today!

John Blue — Fri, 29 Feb 2008 20:25:00 +0000

For more information contact:
Raylee St. Onge, Marketing Coordinator
317-690-5994
Information@TruffleMedia.com
FOR IMMEDIATE RELEASE
February 28, 2008

Truffle Media Networks featured on FFA Today!

INDIANAPOLIS - Truffle Media Networks was featured on FFA Today! which aired on the RFD-TV network, Thursday, February 28^th at 4:00 p.m. EST. During the On the Job segment, Truffle Media Networks was showcased as the leading digital media company in agriculture. If you missed the show don't worry, FFA Today! can be viewed at www.ffa.org and link to FFA Today!

Truffle Media Networks highlighted how podcasting and blogging are beneficial for communicating specific industry information to agriculturalists and students nationwide.

"Truffle is very excited to have the opportunity to share our companies story on FFA Today!," states Raylee St. Onge, Marketing Coordinator of Truffle Media Networks. "It is a great way to showcase how digital media is being used in agriculture and promote this career choice to students."

Truffle Media Networks provides high-quality, turnkey production and distribution of business-focused podcasts. Truffle Media Networks produces BeefCast^®, CropVillage^™, DairyCast^®, PoultryCast^® and SwineCast^® for the agricultural industry. For more information about Truffle Media Networks visit www.TruffleMedia.com

The National FFA Organization, formerly known as the Future Farmers of America, is a national youth organization of 500,823 students - all preparing for leadership and careers in the science, business and technology of agriculture. The FFA mission is to make a positive difference in the lives of students by developing their potential for premier leadership, personal growth and career success through agricultural education.

RFD-TV can be found on Dish Network channel 231, Direct TV channel 379, as well as Mediacom, Comcast, Charter, NRTC, Bresnan, and NCTC cable systems, with new cable systems adding the channel monthly. Check local listings for additional airing times of February's FFA Today! in your area.

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Thanks for your interest in Truffle Media Networks' Podcasting with a Purpose!

John Blue — Sun, 27 Jan 2008 02:30:00 +0000

Thanks again for reading the Truffle Media Networks "Farmers Do Plug-and-Play" podcasting in agriculture article series in AgriMarketing magazine. Also, thanks for helping us connect with you. We appreciate your time and interest.

The winner to the one-month complimentary sponsorship to one of our five podcast shows (BeefCast^R, DairyCast^R, PoultryCast^R, SwineCast^R, or the new CropVillage^TM) will be notified March 3rd, 2008.

Podcasting FAQ

John Blue — Wed, 19 Dec 2007 13:08:00 +0000

What is Podcasting?
Who's Listening?
Just music?
For Business?
Podcast Benefits
How do I listen?
How do I Start?
Do I need Broadband?
Listen in Car?
Repurposed content?
Podcast Frequency?
Is Podcasting Expensive?
CPM and Podcasting

What did you miss at the NAMA Agribusiness Forum?

John Blue — Wed, 19 Dec 2007 12:58:00 +0000

2007 NAMA Agribusiness Forum, Sample of what you missed!

Sarah Muirhead, Editor and Publisher of Feedstuffs Newspaper

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Sample produced by Truffle Media Networks.

3rd Podcast Expo is underway

John Blue — Fri, 28 Sep 2007 19:31:00 +0000

September 28, 2007
The 3rd Annual New Media Expo is an annual convention that educates individuals and companies about how to produce high-quality audio and video digital content, grow a loyal audience, and market or monetize that content in creative ways.

Stay informed via the show's multiple connections.

Microsoft Updates Vista To Be Compatible With iPods

John Blue — Wed, 09 May 2007 17:53:00 +0000

May 9, 2007

From PodcastingNews.com, "Microsoft has released a patch for Windows Vista to fix serious compatibility problems with iPods". The patch is a free download.

Podcasting book from American Society for Training & Development

John Blue — Tue, 08 May 2007 20:17:00 +0000

May 8, 2007

American Society for Training & Development has released a book titled Basics of Podcasting, by Anders Gronstedt, Ph.D.

Podcasting news to use

John Blue — Fri, 20 Apr 2007 13:48:00 +0000

May 1, 2007

There are several interesting podcasting items that have surfaced in last several days.

There is now a magazine for podcasting and blogging: Blogger & Podcaster, April 2007 just release April 18th. This has been in the works for a bit and finally made it to print. In addition to the print, there is an electronic version (link above).
There are several PodCamps planned in next several months. Truffle attended PodCamp NYC and it was a very info packed day with energized and fun people. This, according to Chris Penn (PodCamp co-founder), was the largest podcamp to date. PodCamps are free to attend and the topics cover all aspects of podcasting. The PodCamp schedule is at http://podcamp.pbwiki.com/.
Here in Indianapolis, Truffle Media Networks is hosting an informal podcast meetup May 12, 6:30pm to 7:30pm (or longer... :) at Starbucks, 2902 W 86th St, Indianapolis, IN 46268 Indianapolis, IN 46268 (317) 228-1698. Please RSVP.

Click here to check out
The Indianapolis Podcasting Meetup Group!

Flavor for your communications plan. Truffle Podcasts. ZimmComm blogs.

John Blue — Thu, 29 Mar 2007 16:02:00 +0000

The National Agri-Marketing Association (NAMA) Convention just ended. Paige Gilligan, Agrestic Solutions & Innovations, won the iPhone! Paige is pictured with Chuck Zimmerman of ZimmComm and Aaron Gilbertie of Truffle Media.

The latest buzz is that the iPhones will become available starting in June so we’ll ship Paige her iPhone just as soon as they’re available. Thanks to everyone who stopped by and entered our drawing or enjoyed a Godiva chocolate truffle.

For those who think farming is not high tech ...

John Blue — Wed, 14 Feb 2007 01:59:00 +0000

CNN and several other news agencies reported on a story talking about how farmers use the internet to obtain information, business ideas, and tips from fellow farmers.

AgWired's Chuck Zimmerman commented that, while the story talked about internet forum usage, it missed any stories about the use of podcasting and blogs. AgWired is one of those sites that blogs about the happenings and news of the ag industry and Truffle Media's own SwineCast is one of the earliest examples of ag podcasting.

Truffle Media Networks and ZimmComm New Media join forces

John Blue — Mon, 29 Jan 2007 12:56:00 +0000

For Immediate Release

Truffle Media Networks and ZimmComm New Media join forces to connect agricultural companies with their customers through new media channels.

(January 29, 2007 – AgNewsWire) Utilizing the power of social media and new media tools like blogs and podcasts, plus their agricultural marketing expertise, Truffle Media Networks and ZimmComm New Media have joined forces to deliver high-quality, turnkey production and distribution of business-focused new media channels to agricultural companies.

"ZimmComm and Truffle have provided early new media leadership for agriculture and this alliance will facilitate additional innovations. By leveraging the strengths of Truffle and ZimmComm, we now offer agricultural marketers a compelling suite of products and services to help companies engage customers," says Aaron Gilbertie, Truffle Media Networks.

New media allows companies and customers to regularly and conveniently participate in conversations about industry topics, customer needs and products. ZimmComm and Truffle both have experience in utilizing new media as a communications channel for agriculture. AgWired.com, a ZimmComm property, is the leading destination for agricultural marketers to participate in the conversation of new media. And SwineCast, a Truffle property launched in February 2005, is one of the first agricultural podcasts. With these backgrounds, ZimmComm and Truffle are poised to bring to the agricultural community the resources needed to leverage new media and power agricultural business growth.

Chuck Zimmerman of ZimmComm says, “We’ve only scratched the surface of the potential that new media tools offer agrimarketers who are looking for more effective ways to target their dollars. By teaming up with Truffle Media Networks we have multiplied our capabilities and this will fuel our growth and ability to better serve our clients.”

ZimmComm and Truffle feature award winning farm broadcasters who moved to the Internet when they saw the potential that widespread broadband Internet access would offer to agricultural communications. “Both of our companies have taken the skills we developed as broadcast reporters and applied that to the development of web distributed agricultural information resources,” says Ned Arthur, Truffle Media Networks.

In addition to offering agrimarketers a new place to target their advertising and public relations messages, the companies offer consultation for the design and development of a wide range of customized new media marketing solutions.

About ZimmComm New Media
ZimmComm New Media is a new media company that specializes in blogging, podcasting and managing RSS feeds for the agricultural industry. The company also operates a customized news release production and distribution business called AgNewsWire, which features their patented Talking News Releases. ZimmComm produces World Dairy Diary, Domestic Fuel, and AgWired which features the only weekly podcast on the business of agricultural marketing, the ZimmCast. ZimmComm New Media has offices in Holts Summit, MO.

Contact:
ZimmComm New Media - Chuck Zimmerman
1600 Skyview Dr.
Holts Summit, MO 65043
573-230-3024
chuck@zimmcomm.biz
http://www.zimmcomm.biz

About Truffle Media Networks
Truffle Media Networks helps companies and organizations create, deliver, and share stories through podcasting. Truffle also provides guidance to organizations on how to create, deliver, support, and sustain podcast series. The podcasting industry is a new industry, beginning in late 2004. The team at Truffle Media Networks has been creating and producing podcasts for clients since January 2005. The Truffle staff continues to engage the experts in podosphere to share, understand, and apply the unique strengths of podcasting to share stories. Truffle Media Networks currently produces BeefCast™, DairyCast™, PoultryCast™, SwineCast™, and ZippCast podcasts. Additionally, Truffle Media Networks produces non-public podcasts for clients for training and communication purposes. Truffle Media Networks has offices in Indianapolis, IN.

Contact:
Truffle Media Networks - Aaron Gilbertie
7535 Cherry Hill Drive
Indianapolis, IN 46254
317-690-7097
agilbertie@TruffleMedia.com
http://www.TruffleMedia.com
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Truffle team interviewed by Podcast 411

John Blue — Thu, 25 Jan 2007 20:34:00 +0000

January 25, 2007

Truffle team members Aaron Gilbertie and John Blue are interviewed on podCast411.

Truffle Team to be in Atlanta for International Poultry Expo Jan 24-26, 2007

John Blue — Thu, 18 Jan 2007 14:10:00 +0000

January 18, 2007

Have coffee with Ned Arthur, host of PoultryCast, in the Elanco booth, Hall B booth 4580, at the International Poultry Expo Jan 24-26, 2007 in Atlanta.

DairyCast (tm) launches its 21st episode December 22nd!

John Blue — Thu, 21 Dec 2006 22:37:00 +0000

December 21, 2006

Truffle Media Networks launches 21st DairyCast (tm) episode on December 22nd! DairyCast delivers a twice weekly podcast designed to meet the needs of today's dairy professional.

You can listen to DairyCast (tm) shows by visiting http://www.DairyCast.com/. Or you can subscribe via the Apple iTunes Store using the key search word DairyCast.

DairyCast (tm) provides an overview of the stories that drive the market, including interviews with dairy experts in the field. DairyCast bridges the distance between dairy professionals and industry insiders by building a community of shared experience. DairyCast looks beyond the U.S. borders at production practices and economic factors around the world, as well as import/export requirements and legislative trends.

Please feel free to call or email if you have any questions, comments or suggestions.

1.877.28DairyCast (1.877.283.2479)
Feedback@DairyCast.com

Thanks again for listening, and Merry Christmas!
Ned Arthur

Truffle Media produces 150th SwineCast episode Nov 10th!

John Blue — Wed, 08 Nov 2006 14:49:00 +0000

November 8, 2006

SwineCast launches its 150th episode November 10th! Since June 2005, SwineCast has been delivering a twice weekly podcast designed to meet the needs of today's swine professional.

It has been a fun experience to get this far. Several of the early shows (way early, pre SwineCast 0001) were put together without any idea of what this might turn into. An example early show was about two minutes long and took about six hours to produce. Here is the first show titled Swine cast 7 March 2005. The pig squeal worked for a bit:)

Stay subscribed and stay tuned!

Zipp Speed Weaponry and Truffle Media Networks, LLC, gear up podcast for the professional cycling enthusiast.

John Blue — Mon, 06 Nov 2006 21:48:00 +0000

November 6, 2006

Zipp Speed Weaponry, in partnership with Truffle Media Networks, LLC, announces the launch of ZippCast, a podcast aimed at the professional cyclist, triathelete, and cycling enthusiast. ZippCast brings brings listeners into the conversation with the professional cycling athletes, shares with them the stories of the triathlon and road race life style, and informs the audience about Zipp's innovative carbon cycling components.

Have iTunes? Single click subscribe. You'll get the latest show every week, automatically.
No iTunes? Copy the subcription feed text into your podcatcher to get each show.
Just want to listen? Click on a show and enjoy!

DairyCast is a new show from Truffle Media Networks

John Blue — Tue, 10 Oct 2006 12:50:00 +0000

October 10, 2006

SwineCast® and PoultryCast™ now have a new sibling, DairyCast™ ! This new show was announced at the 2006 World Dairy Expo.

Ned Arthur was on site in Madison, Wisconsin talking with Dairy professionals and taking in new ways to make milk shakes.

Update from the floor of the Podcast Expo

John Blue — Sun, 01 Oct 2006 14:58:00 +0000

October 1, 2006

John Blue has some flickr pics of the three days at the event.

The official Podcast and Portable Media Expo audio site has all the audio from the event sessions and keynotes. The cost is $99 and is well worth time to listen.

Additionally, Podango's unconference audio is available for free! The unconference model by Podango allowed for more interaction with well known speakers like Robert Scoble, Scott Sigler, and John Federico.

John Blue of Truffle Media will be at the Podcast and Portable Media Expo

AnimalCast — Mon, 25 Sep 2006 17:26:00 +0000

John Blue, Truffle Media community development and podcast delivery person, will be at the Podcast and Portable Media Expo in Ontario, California.

Key notes include Andrew Michael Baron of RocketBoom and Leo Laporte of TWiT.

There are some cool seminars on

Planning and Building a Podcast Production Studio
The 7 Deadly Sins of Business Podcasting (And How to Avoid Them)
Podcasting the Written Word

More info on event at http://www.portablemediaexpo.com/index.html

Ned Arthur from Truffle Media, is interviewed on AgWired

AnimalCast — Mon, 25 Sep 2006 15:12:00 +0000

Chuck Zimmerman from AgWired interviews Truffle Media's Ned Arthur, the pod jockey of SwineCast&trade and PoultryCast&trade.

AgWired blog entry: http://agwired.com/2006/09/24/trufflecasting/

Truffle Media Networks launches!

AnimalCast — Wed, 16 Aug 2006 00:50:00 +0000

Truffle Media Networks, LLC launches with SwineCast&trade and PoultryCast&trade, podcasts for the swine and poultry industry professionals.

Truffle Media Networks is about helping businesses and organizations enhance their brands and tell their story. Truffle Media Networks also works to create community and, more importantly, increase the conversation between people.

Truffle Media Networks Contact Information

John Blue — Tue, 21 Feb 2006 15:46:00 +0000

Your comments and suggestions are welcome.
Email us or call 1.877.55Truffle (1.877-558-7833)

Or feel free to contact us directly at:

Aaron Gilbertie
Business Development and Sales Guru
agilbertie@TruffleMedia.com
O: 317.690.7097

Ned Arthur
The Voice of Truffle Media Networks
narthur@TruffleMedia.com
O: 317.861.0117
M: 317.697.5667

Jeff Harper
Operations Jedi
jharper@TruffleMedia.com
O: 317.291.4394
M: 317.697.5664

John Blue
Organizer of Podcast Delivery and Community Development
jlblue@TruffleMedia.com
O: 317.450.1958

Yes, I'll be at the event

John Blue — Tue, 30 Sep 2003 00:21:00 +0000

Thanks for your RSVP. We look forward to seeing you at the 1^St Annual Elanco New Media Seminar and Golf Event.

When:
Friday, October 12, 2007,

Where:
Greenfield Country Club
145 S Morristown Pike
Greenfield IN 46140-9701
317-462-2706

Agenda:

Seminar: 9:00 am - Noon
Topics Include:
* A year in review: BeefCast^TM, DairyCast^TM, PoultryCast^TM, and SwineCast^(R).
* Elanco Podcasting Best Practices Roundtable: What are my colleagues doing? What are the opportunities?
* Podcasting, Blogging, and Social Media: An industry perspective
* 2008: What's next for BeefCast^TM, DairyCast^TM, PoultryCast^TM, SwineCast^(R), and Truffle Media Networks?

Lunch: Noon - 1 pm

Golf: Tee time at 1:20 pm
Important Points:
* Are you a great golfer? Then we need you!
* Are you NOT a great golfer? Then we need you too!
* We will play best-ball foursomes so everyone has a chance to enjoy the afternoon.

Contact:

Aaron Gilbertie at (317) 690-7097
agilbertie@TruffleMedia.com

No, I will not be able to attend the event

John Blue — Mon, 29 Sep 2003 00:48:00 +0000

Thanks for your RSVP.

If you change your mind and plan to attend, please contact Aaron Gilbertie at (317) 690-7097 or email: agilbertie@TruffleMedia.com

1^St Annual Elanco New Media Seminar and Golf Event.

When:
Friday, October 12, 2007,

Where:
Greenfield Country Club
145 S Morristown Pike
Greenfield IN 46140-9701
317-462-2706

Agenda:

Seminar: 9:00 am - Noon
Topics Include:
* A year in review: BeefCast^TM, DairyCast^TM, PoultryCast^TM, and SwineCast^(R).
* Elanco Podcasting Best Practices Roundtable: What are my colleagues doing? What are the opportunities?
* Podcasting, Blogging, and Social Media: An industry perspective
* 2008: What's next for BeefCast^TM, DairyCast^TM, PoultryCast^TM, SwineCast^(R), and Truffle Media Networks?

Lunch: Noon - 1 pm

Golf: Tee time at 1:20 pm
Important Points:
* Are you a great golfer? Then we need you!
* Are you NOT a great golfer? Then we need you too!
* We will play best-ball foursomes so everyone has a chance to enjoy the afternoon.

Contact:

Aaron Gilbertie at (317) 690-7097
agilbertie@TruffleMedia.com