How do you explain using management practices that improve efficiencies to consumers/ general public?
Note: The posts are read from top to bottom.
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ServiTechInc:
Q5: It helps to have someone dedicated to job. Have a storyteller to help you. #agchat
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montserratlj:
RT @agchat Q5 ...How do you explain using management practices that improve efficiencies to consumers/ general public? #agchat
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agchat:
Q5 is now up please wrap up the discussion on Q4, please remember to use Q5, Q6, etc with your response #agchat
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ezweber:
Q5: I blog, a lot and have tours to our farm, when they put a real face to ag, people are more understanding #agchat
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NateJaeger:
Q5: the ol' BASF motto, we don't make the beef, we make it healthier. #agchat
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PennyFull:
Q5 .. using something I learned in my tech classes .. KISS .. keep it simple stupid #agchat
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kmrivard:
#agchat Q5 There's a communication lapse between consumers and farmers. We need to bridge that gap.
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sollmana:
Q5: Break it down. Efficiency paints $$ pic in consumers heads. Explain efficiency is also better 4 enviro and animals. #agchat
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DayAngus:
Q5: First, explain our practices in their language and in their venue like SM #agchat
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Kansas_Farmer:
Q5 does talking bottom line to the general public really speak to them? do they understand? #agchat
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leahbeyer:
q5: before we can talk to consumer we must first form relationship and trust. This takes time. We need to not lead with ag talk. #agchat
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drewbender:
Q5 You have to find a way. Utilize time at Fairs or Shows to give demonstrations and explainations. #agchat
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UddertechInc:
RT @ezweber: Q5: I blog, a lot and have tours to our farm, when they put a real face to ag, people are more understanding #agchat
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JMJLaurent:
Q5 again always expain the Why and use language that non-farmers understand.
#agchat
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farmeditor:
Q5 consuming moms want more time with their families. Farmers are no different. Again speak the language #agchat
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TEFGal:
Q5 No matter what our job, we all want to do it better. Many consumers understand that. We lose them when we talk science. #agchat
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ranchwife4life:
Q5be honest, share your life & how taking care of the land & animals is my income #agchat
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PeteAlexion:
Q5 At their level with sincerity, in a way that illustrates how they benefit #agchat
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cowartandmore:
Q5 Talk to your close friends about it first. They will tell you when you don't make sense. Invaluable feedback. #agchat
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iTweetMeat:
Q5 Come one, come all -- see what I do. We don't "hide" what we do. Tours. That, and #SM! Tweets, blogs, etc. #agchat
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agsalesman:
Q5: facebook, twitter, website; lots of pics of family and kids. Make it real for them #agchat
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sollmana:
Q5: Ask them questions. What about efficiency is uncomfortable to them? Which practices? Why? Learn the real root of their ideas. #agchat
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ezweber:
Q5: Don't use $$ or science to explain. Say "because it is the RIGHT thing to do for my animals, family, etc" #agchat
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kmrivard:
#agchat Q5 There needs to be comprehensive cooperation between ALL growers and consumers. Can't let 3rd parties be the information sources.
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akleinschmidt:
Q5 seems we've been around the barn on this question before. Blogging, SM, tours, ag in classroom, direct connection w/ farmers, etc #agchat
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JMJLaurent:
RT @TEFGal: Q5 No matter what our job, want to do it better. Many consumers understand that. We lose them when we talk science. #agchat
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tefguy:
RT @leahbeyer: q5: before we can talk to consumer we must first form relationship and trust. This takes time. We need to not lead with ag talk. #agchat
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mpaynknoper:
RT @agchat: Q5 is now up please wrap up the discussion on Q4, please remember to use Q5, Q6, etc with your response #agchat
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JulieMett:
Q5 we don't. We talk about the awesome product, how it meets consumer desires. health, price, environment etc. #agchat
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cownutritionist:
RT @sollmana: Q5: Break it down. Efficiency paints $$ pic in consumers heads. Explain efficiency is also better 4 enviro & animals. #agchat
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sssisk:
RT @TEFGal: Q5 No matter what our job, we all want to do it better. Many consumers understand that. We lose them when we talk science. #agchat
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NateJaeger:
Q5: change my vocabulary, green vs. efficient, care for vs. grow, etc. #agchat
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ksfarmboy:
Q5 We explain to them how we are better able to manage the resources with no till, less erosion, less pesticides w/ crop rotations, #agchat
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drewbender:
RT @sollmana: Q5: Ask them questions. What about efficiency is uncomfortable? Which practices? Learn the real root of their ideas. #agchat
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lavielamour:
Q5 w/ as much detail as time will allow, try 2 answer the 5W?'s so that its understood that there is a reason we do wht we do. #agchat
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amsjost:
Q5 I wonder if consumers are taking SM seriously though?
#agchat
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DayAngus:
Q5: There is not enough farmers speaking with children. They need to see us as real people. Build trust #agchat
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MADGEAustralia:
Q5 You will need independent evaluation of the health, environment, welfare costs of Improved Efficiencies. #agchat
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mpaynknoper:
RT @leahbeyer: Q5 before we can talk to consumer we must first form relationship & trust. Takes time. We need to not lead w/ag talk. #agchat
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billiegirltoo:
RT @kmrivard: #agchat Q5 There needs to be comprehensive cooperation between ALL growers and consumers. Can't let 3rd parties be the information sources.
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PotatoPro:
Q5 Is hard.... Imagining here e.g. how to explain that a larger scale often means higher productivity. Speaking of "hot buttons".... #agchat
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DayAngus:
RT @leahbeyer: q5: before we cn talk 2 consumer we must 1st form relationship & trust. ths takes time. We need 2 not lead w/ag talk. #agchat
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JulieMett:
Q5 if consumer has questions, we give a tour, answer questions, pet the cows, smell the fresh air. No sweat, they love it. #agchat
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agsalesman:
Q5: they want to know that a real family produces their food...give them a face w/ the product #agchat
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PoppyDavis:
Well I've been studying jrnalism 2answer #Q5 &it is sort of kicking my hind-side.In a science jrnlsm class now,harder than it looks. #agchat
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Mica_MON:
Q5. Efficiency as a consumer means your cutting corners on quality. Efficiency doesn't translate well. #agchat
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kmrivard:
Just bought one today! Will be using it to agvocate this summer! RT @iTweetMeat: Q5 Get a Flip camera and start a YouTube channel. #agchat
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JMJLaurent:
Q5 Always give the answer to Why? and make it personal ...tell your own farm's story. #agchat
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iTweetMeat:
Q5 Average blogger - under 30 and sociable. Average farmer - over 50 and always busy. How do we bridge that? #agchat
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RayLinDairy:
Q5 We need to have a conversation with the users of R products 2 explain why we do what we do to grow/raise food, fuel, & fiber #agchat
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follownathan:
Do you think Biz Stone and Mark Zuckerberg are farmers? RT @amsjost: Q5 I wonder if consumers are taking SM seriously though? #agchat
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FEeditors:
Q5 We must be responsible for telling "our side" of story. One way is to bring young students in to see our farms, plants, etc. #agchat
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kmrivard:
RT @iTweetMeat: Q5 Average blogger - under 30 and sociable. Average farmer - over 50 and always busy. How do we bridge that? #agchat
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mpaynknoper:
Q5 Put it in terms that make sense to someone who hasn't been on a farm & don't put in ag terms... #agchat
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PennyFull:
RT @JulieMett: Q5 if consumer has questions, we give a tour, answer questions, pet the cows, smell the fresh air. No sweat, they lov #agchat
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agsalesman:
kmrivard: TWITTER!!! : Q5 Average blogger - under 30 and sociable. Average farmer - over 50 and always busy. How do we bridge that? #agchat
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KyFarmersMatter:
Q5 Maybe start w/stopping same old same old clichés...like we're feedin the world...gen public is tired of em #agchat
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friendthefarmer:
Q5 Efficiency viewed as bad by consumers when = food borne illness, loss of taste, poor animal welfare. Food diff than manufacuring #agchat
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lavielamour:
Q5 I also invite anyone I can to come and see fist hand a working farm. #agchat
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TruffleMedia:
#agchat Q5 IMHO most ppl are not emotional/invested in knowing more about efficiencies; most consumers want to know $,good,safe,yummy
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iTweetMeat:
Q5 Keep it conversational and something one can relate to -- The "my know how" is better than your "I've read how" ain't working! #agchat
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MarksKiosk:
@amsjost Q5 ... Unfortunately consumers don't know what to believe. They already have full lives and take info as it comes. #agchat
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yourlocalfoods:
Q5 Note: this consumer likes numbers, appreciate farmers who match practices to prices. Also feel, appreciate & will reward passion #agchat
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leahbeyer:
Q5: get in front of those consumers with the most influence before they have questions. Sponsor their big events like blissdom. #agchat
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OppieOnAg:
Help farmers feel comfortable RT @iTweetMeat: Q5 Avg blogger - <30 and sociable. Avg farmer - >50 and busy. How do we bridge that? #agchat
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TruffleMedia:
#agchat Q5 so any explaining on efficiencies have to directly address $,good,safe,yummy food and less about efficiencies themselves
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agropinion:
RT @iTweetMeat Q5 Keep it conversational,something can relate to --"my know how" is better than your "I've read how" ain't working! #agchat
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cownutritionist:
Q5- Make those personal connections. On the plane, with friends and family not in ag, with neighbors #agchat
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Kansas_Farmer:
Q5 4 larger operations some management practices arent an option, most are + to the enviro. and help lessen our carbon footprint #agchat
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drewbender:
Q5 Utilizing and funding our state and national commodity groups to help with their publications and programs. #agchat
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AgSource:
Q5: The best marketers are better listeners than talkers. Too many of us feel we can solve problems by talking but are not hearing #agchat
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farmeditor:
q5 farmers need to read more Cosmo and Good Houskeeping and Oprah and less of farm pubs to learn to speak their language #agchat
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ksfarmboy:
Q5 google a basic farm phrase and the first page is local/organic #agchat
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sssisk:
Q5 Keep it simple. Too much high level information leaves too much room for misinterpretation. Ha, I'm a poet :) #agchat
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Earthnik:
RT @AgSource Q5 best marketers R better listeners than talkers. 2 many of us feel we can solve problems by talking but R not hearing #agchat
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lavielamour:
Q5 get farmers off the farm and into the general pop. it doesnt help to just preach to the choir! #agchat
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agropinion:
So true RT @farmeditor: q5 farmers need to read Cosmo, Good Houskeeping, Oprah, less of farm pubs to learn to speak their language #agchat
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Mica_MON:
Q5. "Efficiency" has a lot of negative connotations associated w/it. What are we really trying to say? Maybe there is a better word. #agchat
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ksfarmboy:
RT @farmeditor: q5 farmers need to read more Cosmo, Good Houskeeping & Oprah and less of farm pubs to learn to speak their language #agchat
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MarksKiosk:
Q5 Final thought. Lately been to eat w some vegans, macrobiotic folks (gasp!) been to restaurants. Get out, get their perspectives. #agchat
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RayLinDairy:
Q5 Have a great 30 second elevator speech about who you are, what you do & why! #agchat
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JeffFowle:
RT @AgSource Q5 best marketers R better listeners than talkers. 2 many of us feel we can solve problems by talking but R not hearing #agchat
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iTweetMeat:
Q5 Always carry a camera and take pics of all the GOOD that happens on your farm/store/market/kitchen. Then post 'em. #agchat
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PennyFull:
Outsource s/n? RT @iTweetMeat: Q5 Avg blogger - u/ 30 & sociable. Average farmer - over 50 & always busy. How do we bridge that? #agchat
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PoppyDavis:
Imagine urban consumer is ur great-grt-grt-grt grandchild 3 generations removed from farm but smart&interested shares ur values #agchat #Q5
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Farm3rsDaught3r:
Q5: We need to put the info where the consumer is... not necessarily where we are most comfortable #agchat
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TruffleMedia:
And New York Post / Entertainment weekly! RT @farmeditor q5 farmers need to read more Cosmo,Good Houskeeping,Oprah, less farm pubs.. #agchat
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leahbeyer:
So true! RT @MarksKiosk: Q5 Lately been to eat w some vegans, macrobiotic folks (gasp!). Get out, get their perspectives. #agchat
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Mica_MON:
Much better than "efficiencies." :) RT @RayLinDairy: Q5 Have a great 30 second elevator speech about who you are, what you do & why! #agchat
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ksfarmboy:
Q5 Have more content from consumers on Ag radio, many of us get lots of info there. #agchat
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agchick:
That sounds familiar... RT @RayLinDairy: Q5 Have a great 30 second elevator speech about who you are, what you do & why! #agchat
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farmconnect:
Q5 Don't try to tell them what music not to listen to - they will just tune everything else you say out #agchat
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JeffFowle:
Great idea! RT @RayLinDairy: Q5 Have a great 30 second elevator speech [introduction] about who you are, what you do & why! #agchat
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luckytobeinag:
RT @leahbeyer: q5: before we cn talk 2 consumer we must 1st form relationship & trust. ths takes time.We need 2 not lead w/ ag talk. #agchat
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farmeditor:
The KISS principle! RT @sssisk: Q5 Keep it simple. Too much high level info, too much room for misinterpretation. #agchat
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OppieOnAg:
RT @MarksKiosk: Q5 Lately been to eat w some vegans, macrobiotic folks (gasp!) been to restaurants. Get out, get their perspectives #agchat
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sssisk:
Q5 I still like "Without Agriculture you'd be naked and hungry." #agchat
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OppieOnAg:
Healthy animals, safe food RT @iTweetMeat Q5 what do we replace the feeding the world phrase with? needs to be more personal. #agchat
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Mica_MON:
Q5. I know mine is a lot of work! :) RT @PennyFull: Ironically, I think games like the popular one on Facebook (Farmville) may help #agchat
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leahbeyer:
Q5: Some have gone 2 grass fed beef that graze next to their gmo beans and corn. Serving two different customers on the same farm. #agchat