Can social media (SM) be an effective tool to educate #food consumers and how effective is retention using social media?
Note: The posts are read from top to bottom.
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NYFEA:
Q5 yes - can use for education, and retention depends on how you're using SM, I think #foodchat
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Cottonaggie:
Q5 Just heard today that we must move to engage, not educate. If engage, educating w/ come. #foodchat
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kmrivard:
Q5 I think more food companies ought to be more aggressive. Folks only check out their SM when dissatisfied, most times. #foodchat
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JeffFowle:
Q5 Yes. Need to be interactive & monitor regularly & consistently to show customers you sincerely care. #foodchat
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KyFarmersMatter:
Q5 I think its not only effective but crutial! If done properly. Ur heart must b in the right place IMO. #foodchat
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n_web:
Q5: Absolutely. What's the first thing you do when you don't know something? You ask the question in a search engine. #foodchat
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foodchat:
RT @n_web: Q5: Absolutely. Whats the first thing you do when you dont know something? You ask the question in a search engine. #foodchat
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TruffleMedia:
#foodchat Q5 SM connection has to be more than just raw info. consumer reason to engage is needed; raw info is a start, answers to ? helps
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mpaynknoper:
Q5 Not only effective tool, but necessary. Only way 1.5% of pop is going to reach majority of consumers. #foodchat
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NYFEA:
Q5 needs to be some kind of value from SM, not just pushing educational content. engagement leads to listening & understanding #foodchat
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Cottonaggie:
Q5 oddly enough regarding retention & SM, seems to work for me. Not sure why. Maybe the people thing on SM is connecting w/ me. #foodchat
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ezweber:
Q5: SM can also quickly turn your image the other way too, so creating an environment online to develop loyal customers is impor #foodchat
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foodchat:
RT @ezweber: Q5: SM can also quickly turn image the other way too, so creating an env online to develop loyal customers is impor #foodchat
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iTweetMeat:
Q5 - SM is an evolving pedagogy, provided the info is accurate. [Aside --> Yay! A research question!] #foodchat
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KyFarmersMatter:
Q5 I like chatter. I see twits as my friends even tho we've never met & I want my friends 2hv the best accurate info I can provide #foodchat
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mpaynknoper:
Q5 It's all about building your community the right way, IMO. And then engaging and being a resource. #foodchat
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foodchat:
Funny! RT @iTweetMeat: Q5 - SM is an evolving pedagogy, provided the info is accurate. [Aside --> Yay! A research question!] #foodchat
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foodchat:
RT @NYFEA: Q5 needs to bevalue from SM, not just pushing educational content. engagement leads to listening & understanding #foodchat
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dairygoddess:
Q5 SM to me, is making the cnctn! Cntctng regularly allows a relationship! Being consistnt shows your commitment! #foodchat
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KyFarmersMatter:
Q5 In other words, if ur just tweeting me facts n2 twitland & not conversing w/folks well, ur msg is lost. #foodchat
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foodchat:
Another minute on Q5 unless you have more brilliant insight to share! #foodchat
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TruffleMedia:
#foodchat Q5 this would be a good research project; how effective are SM tools in helping people retain and use food information over time
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SavvyHost:
RT @KyFarmersMatter: Q5 I like chatter. I see twits as my friends even tho we've never met & I want my friends 2hv the best accurate info I can provide #foodchat
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Earthnik:
Q5 In SM as other sources, that which resonates is retained - that which doesn't is discarded. #foodchat
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foodchat:
Q6 is now up, Q5 is closed. Your moderating is debating ice tea or vino run to the kitchen. @jrfarms wore her out yesterday! #foodchat